Jose Luis Ruiz (aka Itu) heads up Teodoro Monge Ruiz, a fourth-generation grower, and winemaker. The family has been tending ten hectares in San Vicente de la Sonsierra since 1870 and is one of the first growers in La Rioja to produce and sell wines under their own label. Meticulous, sustainable farming and traditional winemaking using carbonic maceration are hallmarks of the winery. Itu’s mission is “respect for terroir and tradition in our elaborations, preserving history with passion.”
